Want to Sell More? Increase your drip marketing campaigns!

Drip marketing is a powerful lead nurturing tool for companies who have longer term sales cycles. Often these involve higher value purchases with multiple people involved in the decision-making process. This can be true for B2C companies with big ticket products or...

Rethinking Your Target Audience

How well do you know your target audience? Wait! Don’t answer that. It’s a trick question. If you started to answer, you might have a targeting problem. That’s because the right answer is, “I have more than one!” When developing any print or digital marketing...

Get More from Your Print Budget with Retargeting

You make a significant investment in your print marketing. Yet even with the most targeted campaign, sometimes you don’t get the return on investment you expected. Often, it’s because you need to continue the conversation and stay in front of them until they are ready...