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Using Point of Sale Data to Unlock More Sales

Webinar was recorded – March 26, 2019

Learn how to mine your point of sale data to increase overall sales and margin, reduce churn, and eliminate toxic offers. Customers respond when you talk to them understanding their needs. Are you using the data you already have to pull them in?

Data strategists Kevin Naughton, Owner of PrintComm and Craig Clark, Director of NRM and Pet Supplies Plus share their expertise on how you can use the data you currently have in your point of sale system to segment customers and create more compelling messaging for your customers.

You’ll learn how to organize and segment your date, use the data to create more compelling marketing messaging, incorporate this data into marketing pieces and execute a large campaign based on this data.