5 Direct Marketing Tactics for the Current Enviroment

All marketers currently find themselves in uncharted waters, however, we are starting to see some successful strategies emerging that B2C companies are using to generate traffic and sales. We discuss how to identify customer segments that are likely to convert into sales, campaigns you can immediately run, and which prospects to target to acquire new customers. Normal buying patterns have been interrupted so we also give you some things to consider when planning your strategies and timing.