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Survey Your Customers and Watch Your Sales Grow

Sep 3, 2020 | Marketing

It’s a standard rule of thumb in marketing: it costs 10x less to keep the customers you have than to generate new ones. This means one of the best uses of your marketing dollars is to maintain customer loyalty. One of the easiest ways to do that is to use customer...

Closing the Customer Perception Gap

Jun 11, 2019 | Direct Mail, Marketing

Ever wonder what your customers really think about you? Instead of guessing, it’s a good idea to ask. Customer surveys sent by direct mail, email, and online can give insights that make the difference between steering the company in the right direction and missing the...