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Stronger Together

May 25, 2020 | Direct Mail, Marketing

You know those movies in which two competing heroes suddenly realize they can do more when they work together? They join forces and save the world in record time. That’s print and digital marketing—stronger, better, and more effective together than working alone. Why...

What to Expect From a Best-in-Class Direct Mail Provider

Feb 14, 2020 | Direct Mail

Whether you’ve been running direct mail campaigns for years or you’re just getting started, here are five things you should expect from your direct mail provider. 1. Lowest possible postage.  Most direct mail houses help you get discounts on your mail, but not...

Your Greatest Marketing Asset

Dec 9, 2019 | Direct Mail

Quick! If you had to identify the most important component of your marketing, what would you say? Did you say your mailing list? Let’s look at some basic steps you should be taking regularly to keep your list in top shape. 1. Address correction. If you do bulk...