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3 Ways Maps Can Boost Your Direct Mail Performance

Jun 3, 2021 | Direct Mail

Maps are one of the easiest, most effective ways to let potential customers know where your store is located at a glance. Now that consumers are starting to visit stores in person again, they are even more likely to shop close to where they live. Smaller, local...

5 Tips for Successful Database Marketing

Feb 12, 2021 | Marketing

Five elements commonly underpin the marketing strategies of great direct marketers. How many of these strategies are you using? 1. Centralized Database Top marketers have centralized databases that integrate the data stored throughout their organizations. This...