Upcoming USPS Promotions to Mitigate Increasing Postage Costs

As we look ahead to the second half of 2024, USPS is rolling out promotions aimed at helping businesses mitigate increasing postage costs while enhancing the effectiveness of direct mail campaigns. Here’s a breakdown of the key promotions you can take advantage of:...

Deciphering Direct Mail: EDDM vs Saturation vs High Density

Direct mail is a cornerstone of marketing strategies, offering a tangible connection with your audience. Yet, navigating the options requires thoughtful consideration. Let’s delve deeper into different methods to help you choose the perfect fit for your campaign...

Random Handwriting Fonts Can Boost Open Rates

In the world of direct mail, anything that can increase response or open rates matters. We know marketers like you are constantly seeking ways to stand out in a crowded mailbox. That’s why we’re excited to announce the addition of another MPS inserter to...